New tools help marketers improve their targeting

White Plains, NY June 24, 2010 - Research + Audience Marketing. New tools help marketers improve their targeting. By Richard Westlund for ADWEEK, BRANDWEEK and MEDIAWEEK. Including an interview with CEO and President of RCS/Media Monitors Philippe Generali.


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關於RCS

全世界有超過14,500家廣播電台、電視音樂頻道、有線電視公司、衛星音樂網和網路電台都在使用RCS軟體。RCS是全球最大廣播軟體公司,提供廣播電台和網路電台專用工具與技術,並且研發即時音源辨識技術。